Oriol Llahona is a renowned Spanish industrial designer. He devoted himself in design. "I always aim for apparently very simple designs. I do not like burdening an object with concepts. One is enough", he said. In his view, what is most difficult is to emphasize a concept coherently, something he has achieved with Poulpe. He graduated in Industrial Design from the Elisava-Universidad Pompeu Fabra. His academic record was impeccable. His view was obtaining the training that would allow him to move in different fields and do his work rigorously, he also took courses at the Universitatt Essen in Germany and the University of Southampton in the United Kingdom. Oriol Llahona came into contact with different disciplines such as packaging, furniture and interior design, corporate image as well as industrial design. He worked with firms such as El Corte Inglés, Adidas and Revlon.